A creator marketplace built where authentic attention still moves the needle.
Sponsed is a small, focused team building the operating layer for brand and creator partnerships that actually work.
Our story
Sponsed started from a simple observation. Small and mid-sized businesses across regional markets work with local creators every day, but the tools for those partnerships are either built for celebrity-tier influencers or for nothing at all. The result is a lot of guesswork, awkward DM threads, and outcomes nobody can measure.
We started building Sponsed to fix that. A marketplace where brands and creators find each other on the basis of audience fit, not follower count. A shared workspace where the actual campaign work happens. Real measurement that respects both sides of the partnership.
The longer term is creator finance. Once a creator has built a track record on the platform, short-term working capital options become possible. That capability is on the roadmap for the expansion phase, not at launch.
The team
Roles below are current operating responsibilities. Formal titles will follow as Sponsed scales.
David Issel
Owner; future CEO when formalized
Leads Sponsed strategy and overall direction. North Dakota based.
Dan Armstrong
Technology and platform lead; future CTO
Building the Sponsed platform and operations layer end to end.
Amanda Owen
Operations lead; future COO
Leads operations and creator relationship workstreams.
About the name
The word “sponsed” is used here as a short form of “sponsored” within this product context. It is not presented as an established term in general use.
Current stage
Sponsed is pre-launch and pre-traction. The team is validating the model with early markets and onboarding pilot participants. Sponsed operates as a North Dakota LLC today.
Want to be part of the early rollout? Join the waitlist or contact the team.